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How to Make Money and Brand Online (part 2)

Here are the rest of the tips and ideas on how to make money and brand like a superstar online:  65. Join a slideshare.com and scribd.com 66. Create public folders on googledocs.com 67. Write your own Ezine and trade sending it out with others who do ezines too, 68. Create your own ConnectPlatform.com group about […]

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7 Mistakes to AVOID when sending Press Releases

The news release is your only chance to make a good first impression. Sloppy, inaccurate, pointless releases are the first to hit the newsroom wastebasket or recycle bin. To make sure yours isn’t one of them, avoid these seven deadly sins: 1. Providing insufficient or wrong information. Particularly telephone numbers. Releases must be complete, accurate […]

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5 church marketing

5 Things Christian Authors Must Know to be Successful

“Just because you have a computer, doesn’t make you a writer,” said a publishing executive at a recent Book Expo of America. Fact is 81% of all Americans think they should write a book (according to Write & Publish magazine) and only two percent of that crowd ever actually complete a manuscript – and get […]

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8 pam perry publicity summit

What Does a Publicist Do?

Good Press = Good Business  I am always surprised by what people think public relations services cost.  When I ask them what are their goals, they’ll say to sell 10,000 copies. When I ask, “what’s your budget?” they’ll say they really don’t have one – but maybe $500 to $1,000. For a campaign that sell […]

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6 Twitter versus Facebook: The War

Should you use Twitter or Facebook ? That’s the question I get asked all the time. The whole social media experience is just plain old networking on steroids. People do business with people they know, like and trust.  Being transparent and authentic online is key.  The more you share and show you care – the […]

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