I am always telling my clients they must have a platform in order to “brand like a superstar.” It’s just the reality of the digital world we live in today. Maybe that’s a fact you’ve accepted. But when it comes to how to build your social media platform, you’re not sure where to start. In […]
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It is that time of year again when 74% of Americans make resolutions to do better in the year to come, but research shows it takes more than making an annual wish list to succeed. With four out of five resolutions failing well before Valentine’s Day, Juanita Campbell Rasmus says, “It takes a solid, well-planned […]
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I got a call from my photographer friend on Thanksgiving Day. She said, “Hey, you on Clubhouse? I got an invite for you if you’re not.” I had heard of it because I follow folks like MC Hammer and Gary Vee and saw them talking about it. You see, it’s a privilege to be on […]
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Social media. There’s FB, Instgram, Twitter, Snapchat and TikTok. OMG! But, don’t let it drive you crazy. Just because you may be working from home, don’t let social media drag you down a black hole. Remember it’s about content; not the channel. For the record, my favorite Social media channel is Linkedin. The New Social […]
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Social media not just for kids and it’s not going away. Digital marketing is a way of life and I meet most of my clients online and strategic business partners. Nyala Phillip is one of those people. We are collaborating on her upcoming event.We met online and last year at Dr. George Fraser’s PowerNetworking conference. […]
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Every week as SmallBizLady, Melinda Emerson conducts interviews with experts on her Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. Melinda is Forbes #1 Influential Woman for Entrepreneurs and author of Fix Your Business and Become Your Own Boss in 12 Months. The focus her of #SmallBizChat is […]
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Your website is your storefront. In many cases it provides a prospect’s first impression of your company. You know what they say about first impressions; you can only make one and it better count. The good news is that keeping in mind a few fundamentals and making a few simple tweaks to your website can […]
Continue readingSo, we’ve talked about it. Actually it was my 22-year-old daughter’s idea. Aubrey said, “Let’s do a podcast. Let’s chop it up and talk real talk.” I asked, “About what?” I’m thinking since she’s in a digital marketing career since graduating from college that we’d talk business. You know like talk about marketing, PR, branding […]
Continue readingCollaboration is the new black. Women working together to win. #Winningwomen – that’s why I’m excited to be part of this anthology: Glambitious Guide to Win in 2019. Twenty successful co-authors have come together in one book to share how to win in business, motherhood, fitness, marriage and more! And I’m giving you this free […]
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Wow. My baby’s birthday. But I blinked and she’s 22. She’s graduated from college, got a car, started her advertising career, moved out – and now – WHAT… well, she’s podcasting. Take a listen to her first podcast – her dad did the interview – and I think we’ll make this a regular feature: The […]
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