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What Stacy Hawkins Adams Has Said About Pam Perry
"Ministry Marketing Solutions has been an undeniable asset in the promotion of my Christian fiction novels. Pam Perry, the company's owner, has garnered me great exposure, helped me create solid marketing strategies and kept me before readers and the media in my target audience. Pam embraces clients with her heart and infuses passion and excellence in her efforts to promote their projects."
Author, Watercolored Pearls
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It's your time to kick it up a notch! Get to the BOOT CAMP!
Wondered what is a coach anyway and how can a coach help you in your publishing career? Think about this: though you're qualified to play the game, wouldn't you want someone there to help through the rough spots and give you pointers as they see you play. A good coach gives you play-by-play advice, motivation and instruction to help you win the game. Get the one-hour Book PR Coaching by Pam Perry and Learn:
What is digital evangelism
What is platform & how every Christian author must have one
How to set goals and measure publishing success
What conferences to attend to make publishing connections
The secrets to getting a good media list & a killer press kit!
What the media really want!
The importance of audience building and how to garner response from your target audience
Key mistakes most new authors make
New media and how to do virtual book tours
Social Media strategy and tactics and FREE tools
Here is what one of our "campers" said:
If you're financially able to hire a publicist and marketing agency, seriously consider retaining Ministry Marketing Solutions. However, if you like me and not financially able YET, (operative word is YET) you must sign up for the owner and Chief Visionary's, Pam Perry, PR & Marketing Boot Camp like I did. If you actively participate you will be well on your way to building a brand that will last, taking your ministry to the next level; and, on the right track to becoming financially fit.
Pam Perry's PR & Marketing Boot camp armed me with practical and indispensible tools that are helping assure success in fulfilling my call to share through writing, speaking, and the performing arts, that faith, prayer and sharing our testimonies empower us to walk out God's word in Revelation 12:11, "We overcome by the Blood of the Lamb and the word of our testimony" and Jeremiah 29:11, God says, I alone know the plans I have for you, plans for prosperity and not disaster, plans to give you a future and a hope."
While I've had a internet presence since 1999, there was a lot I didn't know about how to use it to my full advantage; especially keeping up with the ever increasing technology and social networking options. The boot camp covered how to best use those options, but also how to monetize your brand, write press releases, media alerts, how to pitch the media, press kits, how to keep people coming back to your website, blogs, how to maximize use of Youtube, Facebook, MySpace, and Twitter.
Pam Perry's PR & Marketing Boot Camp, is professionally executed with a carefully designed mix of one-on-one sessions that help personalize your experience; group teleconferences; individual and group strategy sessions, teleseminars and lectures, written and research exercises, email communication, as well as helping the participants form collaborative alliances; which she dubs, Snergy Energy.
I've practically and easily implemented many of Pam Perry's suggestions, and they are working! I've established a more impactful and brand conscious presence on twitter, facebook, and other social network; as well as initiated a more interactive blog and website.
Her teaching technique is easy-like-Sunday-morning, peppered with personal and professional anecdotes, with a touch of humor to make the information more desert-like than medicinal.
Stanice Anderson Author of "I Say a Prayer for Me, " Inspirational Speaker and Performance Artist www.stanice.com
I only accept no more than a few people nationally at a time and you will be in a group coaching session (going over your PERSONAL strategy via email). As your PR coach, I am like . . .
Your own personal trainer to enable you to achieve your book goals .
Your sounding board when making choices.
Your motivation when strong actions are called for.
Your unconditional support when you take a hit.
Your mentor during the PR process.
Your inspiration telling you that you can do this.
And most importantly, your partner in helping you achieve success with your book.
How does coaching work? You now know what coaching actually is, so how does it work? Well, I use:
Numerous and individual sessions on the telephone to clarify your strategy and plan
Numerous sessions using email (fieldwork will be given)
Group coaching through the telephone (teleclass)
During each coaching session I will discuss and explore your book's goals, wins, challenges and opportunities as well as develop fieldwork and special reports.
Fieldwork isn't like the homework you were assigned in school.
It consists of action steps to move you closer toward your goals and dreams.
You bring the agenda and I bring the coaching skills to create a partnership that moves you forward. (You will be given materials to read before we start)
But before we start, you must fill out a questionnaire (request it by send an email to
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) - this way I can diagnose your current PR Plan and see if I can provide a prescription or strategy for you through the program. (I only want to help those who I know I can truly help and led by God to assist!) You will be provided a phone # to call in at the scheduled time each week (or listen to the podcast up to 48 hours later).
We will meet on Tuesdays from 9 to 10 p.m. - but the classes are taped if you can NOT meet during that time and you can listen at your convenience. (But all reading should be completed by class). You will get MP3s of all 4 classes to listen to forever!
The structure of coaching is flexible but will include:
o An initial 30 min. session to create a plan (by phone) o Initial assessment to evaluate work and needs and establish goals. o Regular on-going coaching sessions (typically email) o Exercises to increase industry knowledge, encourage creative thinking, and develop practical skills plus media contacts! o Full confidentiality o PR / Marketing strategies for ongoing support after the Teleclass up to 2 months.
1. I'll evaluate and improve your marketing plans.! It's easy to focus on the trees and miss that great big forest right before your eyes! Once your book is ready for the publisher (or back), it's time to tweak your plans for retail and bulk book sale. I'll review your marketing materials, looking specifically for potential readers and the strategies to win them. I'll save you time and energy by providing the accurate and honest feedback you'll need to succeed. I'll show you a "forest" of sales possibilities! 2. I'll develop and refine your ideas. You have great promotional ideas. Some are easy to put into practice and others need refining. I have working knowledge of hundreds of PR strategies - and the marketing know-how to tailor your book campaign. 3. Tap into my wealth of PR strategies and secrets. When you've "run out of ideas" to market and sell your book, I will re-energize you! I'll educate you on the industry and the PR principles that will win results. 4. I'll give you the contacts you need. In my two decades in PR I've amassed a rolodex full of media and publishing contacts. I'll put you in touch with those I do know - and dig up anyone else that you need to know. 5. I'll hold you accountable. It's tempting to put off the PR tasks that are crucial to the marketing and sales of your book. I'll guide you and hold you to the task. You've invested too much in your book not to reap the rewards! I'll coach you to your highest potential and stick with you until you cross the finish line.
Are you ready to kick your writing career to the next level?
You can use me as a sounding board to discuss your objectives, new ideas, strategies and results. Coaching from me can prevent you from wasting your marketing dollars!
Get in gear this year, get with the program! Email my assistant Leah at
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or call us at 248.426-2300 and get the support you need.
P.S. As a bonus you'll get The Christian Writers Market Guide and a new copy of Synergy Energy: How to Market Your Book, Grow Your Business and Brand Your Ministry. Plus four Book Marketing Cds from Conferences where I spoke last year! You'll also get a workbook filled with resources, worksheets and contacts. (A $200 value Total).
Want it DONE FOR YOU?
Web 2.0: The second generation of the Internet has arrived.
Are YOU READY to "crush it?" We Can Do Your Social Media PR and have your Branding Like a SuperStar!
You turned to Ministry Marketing Solutions to meet your unique marketing needs for your book, business and/or ministry. Our goal is to continue to exceed your expectations . . .
That’s why MMS is announcing our newest division: Ministry Marketing Solutions -Social Media Services.
MMS-SMS is now poised to launch your book, business or ministry onto the marketing platformsthat are now required to get you the response you desire.
The Wall Street Journal calls Social Media “the new world.”
MMS is already there – and eager to be your guide to this “near real time” 24 hour global communication stream. Start the new year off in new media! Don’t let the opportunities presented by Social Media pass you by . . .
MMS will make your company part of the online Viral Explosion that has literally transformed marketing! · We’ll load your brand onto platforms that will be seen by millions of eyes – instantly. · We’ll make your message stand out from the stream of information the flows on social media. Tagged tweets anyone? · We’ll create for you a “digital footprint” that will help you blow your revenues up and expand your business to levels you didn’t think possible.
MMS-SMS has a full package of Social Media Property Management Because the world is now online!
MMS is putting you on notice . . . The “Press Release” – when used alone - is “old school” Today’s marketing doesn’t “attract” traffic – it drives traffic right to your website and updates your target audience on all of the ways you can meet their needs. The E-mail – on its own - is practically “snail mail” Today’s marketing springboard is social media! It’s no longer just for youth. If you’re not subscribed to these,YOU are out of the loop: Facebook, Twitter, RSS Feed, and Linkedin.
· Universal McCann reports that 50% of U.S. adults use Social Media. · The WSJ reports that in 2009 “the number of users on social networking and other communitysites jumped 31% to 301.5 million people.”
Can you think of a reason NOT to travel to the “new world” of Social Media?
We can’t . . . Do you want a guide who can put you on firm footing in this new territory? We can!
Here’s what a MMS-SMS Comprehensive Social Media package of Social Media Property Management looks like . . .
First – YOU Shine, Online
Video Marketing MMS-SMS offers the exciting augmentation of video. We can produce your basic video then load it up onto the sites that will drive tons of traffic directly back to your website. On-camera training is available as well.
Podcasts Are you ready for “prime time”? Well you’d better be, because “prime time” is anytime, on the web! We’ll record a compelling interview where you’ll relate the story of your book or project and capture the listener’s attention. Your interview will be available 24/7 on The Chocolate Pages Show for Christian writers and on dozens of other digital platforms, including itunes and other celebrity and author interview format programs.
The Power of Your Blog Presence Using blogger strategy, MMS-SMS can help you reap all of the benefits that an authoritative blog has to offer. We can set up or amp your blog - then maintain your blog with fresh content from your book, speeches or articles, for a defined period of time. We also manage blogger relations. Teleseminars We can take all the steps required to help you set-up a quality, effective teleseminar. Then we’ll promote your offering to a targeted market that is seeking out the information you have at hand! E-Article Marketing We’ll shape your online profile into a subject matter expert authority by placing articles under your byline throughout the web-based information catalog. We’ll take your finished articles – or create them, using your blog posts, press releases or other writings.
Blog Tour Be a featured subject matter expert on any or all of the four blogs operated by Ministry Marketing Solutions Inc. They are: · MinistryMarketingSolutionsBlog.com · ThePRDistinction.blogspot.com · TheChocolatePagesNetwork.com · ChristianBookBuzzOnline.com
Microblogging Can you “tag” a tweet on twitter? Don’t worry – we can do it for you? While we’re at it, we’ll arrange a tweetup of interested customers. We have thousands of “followers.” And our services may also include text messaging and E-mail.
Second – Public E-Relations We’ll market your book, service, product or cause with an online PR Campaign that includes:
Social Networking Strategy We engage digital communities. There are “virtual communities” of peers, associates, friends, family members -and strangers. And more are popping up each day. They can be tracked by “interest.” They can be targeted for YOUR message using MySpace, Friendster and Facebook, nings, Linked In, Fastpitch, Chocolate Pages Network and Tumblr. These sites connect millions of people!
MMS-SMS already reaches 100,000 + people each month through our Social Media networks.
We also photo market via flickr, tweetpic and photobucket Using and managing this existing and growing MMS-SMS Social Media audience, we’ll rev up your digital profile and drive traffic directly to you.
Like the “Pied Piper” we travel through the virtual “new world,” and gather up friends, fans and followers tailored to meet each client’s needs.
Social Media Releases You’ve heard the term “keywords” – but we know how to use keywords to deliver and maximize exposure of up to 10 Press Releases distribution sites. You may write your own release – and we’ll flag the keywords - or we’ll write it for an additional $350.
E-blasts We’ve got a client and partner e-lists of active email addresses! Does 32,000 pair of interested eyes on your message sound exciting!!!
E-blast enhancements / Bookmarks & Aggregators Are you confused by the above terms? No problem. We’re experts at utilizing these techniques to have your messages picked up, sent out and saved by recipients who use services such as del.icio.us, dig, stumbleupon, friendfeed, Plaxo, bebo and more!
Rates for this Social Media Property Management
The two categories of comprehensive services detailed above
* You Shine Online * Public E-Relations
Both programs offered to you in 2011 at of $1,000 per month
Plus you get a bonus gift of the "PR Boot Camp" in a box
Ministry Marketing Solutions – Social Media Services also offers Social Media Training. Three private sessions for $500 We can equip you to: 1. Set-up an engaging blog at blogger.com 2. Create your own podcast and launch it online 3. Produce your own video for youtube posting – one that will show you in the best light 4. Gather followers, friends and fans on twitter facebook, linkedin or other Social Media sites 5. Show you how to set-up and distribute your own e-newletters with Aweber or Constant Contact templates and address management systems 6. Give you resources, walk you through all of the steps and simplify the process of launching a major Social Media marketing campaign - on your own !
I’m a PR Coach with more than two decades of PR experience & 10 years experience selling Christian books!
1. I’ll evaluate and improve your marketing plans.! It's easy to focus on the trees and miss that great big forest right before your eyes! Once your book is ready for the publisher, it’s time to tweak your plans for retail and bulk book sales, I’ll review your manuscript, looking specifically for potential readers and the strategies to win them. I’ll save you time and energy by providing the accurate and honest feedback you’ll need to succeed. I’ll show you a “forest” of sales possibilities!
I’ll develop and refine your ideas. You have great promotional ideas. Some are easy to put into practice and others need refining. I have working knowledge of hundreds of PR strategies - and the marketing know-how to tailor your book campaign.
3. Tap into my wealth of PR strategies and secrets. When you've "run out of ideas" to market and sell your book, I will re-energize you! I’ll educate you on the industry and the PR principles that will win results. (See what my book selling clients say about my results! www.ministrymarketingsolutions.com and see www.PamPerryPr.com)
I’ll give you the contacts you need. In my two decades in PR I’ve amassed a rolodex full of media and publishing contacts. I’ll put you in touch with those I do know – and dig up anyone else that you need to know. I’ll hold you accountable. It's tempting to put off the PR tasks that are crucial to the marketing and sales of your book. I’ll guide you and hold you to the task. You’ve invested too much in your book not to reap the rewards! I’ll coach you to your highest potential and stick with you until you cross the finish line.
How do you promote your book without drowning in frustration? How do you build retail and bulk book sales - and how do you do it well? You engage a professional PR Coach, that’s how. I’m Pam Perry, an expert in the African American Christian market, with 20 years experience in public relations. I can help you cut through the publicity maze, “master the media” and successfully market your message.
I will: Evaluate and improve your book marketing plan, tweaking your ideas. Tailor your promotion plan, tapping into my wealth of PR strategies and secrets. Provide you with a full rolodex of the media and publishing contacts that make the difference. Hold you accountable as we work together on your execution of the plan.
I’ll coach you to success in reaching the African American Christian Market (AACM) You’ll learn insider’s strategies and secrets, such as:
The elements of a strong publicity plan and what makes a book a best-seller
How to create a “killer” media kit that grabs attention and gets results
The publicity process and how to master media interviews
How to win radio, TV, newspaper, magazine and/or internet media interviews
The Internet - key PR hubs, paid advertising and free publicity
Print Publications and creative ad strategies that sell books
PR Secrets and the tools of the trade
Loads of tips offered by guest speakers from various Christian print pubs
MINISTRY MARKETING SOLUTIONS OFFERS THE SERVICES THAT GET YOU THE RESULTS . . .
1. Social Media Property Management - $1000 per month
2. Social Media Training - $500 for 3 private sessions
3. PR COACHING - $800 for 4 weekly sessions –
but - $500 if paired with Social Media Training
You need this expertise in order to Create and Disseminate Your OWN Message – Because in the “new world” – YOU ARE “THE MEDIA”!
Don’t pass up this essential business strategy.
Virtual social networks are as dynamic as the pulse of the energy that flows through them 24 hours a day 7 days a week 365 days a year to every corner of the globe . . . Picture an expressway during rush hour with hoards of cars, a never-ending stream of traffic moving 100 miles per hour.
Like a busy highway, virtual social networks are just as vibrant, pulsing with energy and full of life.
Social Media networks transport information like passengers in the cars on a super highway.
These digital vehicles are fueled by human ingenuity -
as creative people add their energy -
express their creativity and share their virtual space.
There are thousands of Social Media outlets and opportunities . . . Let MMS-SMS guide you through this Brand new world And help you to stake YOUR claim on your target audience. Contact me now - get your free bonus gift and we’ll be off and running!
Email: Pamperry (at) ministrymarketingsolutions.com or 248.426-2300 Paypal accepted & echecks P.S. Pick and Purchase your package and receive a copy of my Synergy Energy ebook for FREE as a bonus.
PR Coaching & Social Media Services
