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PR & Branding Strategies Blog
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Patti Webster, Superstar Publicist, gone too soon

Patti Webster had the “who’s who” of celebrity clients including Mary Mary, BeBe and CeCe Winans, Usher, Janet Jackson, Chris Paul and Alicia Keys, died, Friday, September 13. She was only 49. Wow. I’m shocked. Stunned. I found out from a mutual colleague in the business that our PR sister has gone on to glory. […]

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3 Lashanda Henry Branding Superstar

50 Fabulous Women Entrepreneurs – 2013 Edition

YOUR network determines your net-worth, as my mentor often says. And I hang with some fabulous folks. I was honored (again) to be one of the top 10 of the 50 Fabulous Black Business Women Online in the Business Experts and Service Professional’s category. What a blessing. This magazine is so hot – I just […]

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2 pam perry book pr lady

Writing Is Only Half the Battle

You just published a book and ask what’s next? For independent authors, the true test of perseverance starts on this stage: marketing. Even well-known authors must promote their books. Big publishers spend 80% of their marketing budget on 20% of their top sellers because they are sure that they will get a return on their […]

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Creating Winning Social Media Strategies in 8 Steps

The 8 step social media strategic planning process used with major corporations and agencies world-wide. #socialmediaswag Creating Winning Social Media Strategies in 8 Steps For weekly LIVE Q&A Sessions to get answers on the spot about social media marketing, go to www.BrandingSuperstarUniversity.com

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4 black enterprise tech issue

The Most Important Element Online: Content

You hear that content is king on the internet. In order to have Social Media Swag, you need valuable, good, remarkable information to share.  Good news travels fast….and remarkable information goes viral today online. So here is our Step 3 of the 7 Steps to Social Media Swag series: Content is King           People don’t […]

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