If you’re not doing Facebook Live videos, you’re missing out on an easy way to connect with your target audience. Yes, you need to focus on a clear message for each video. Yes, being live and seeing a number counter with who’s watching can be nerve wracking. But your followers want to learn from you; […]
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As a publicist, you start at the bottom, just like in any career. You start with assignments to “prove yourself” or to “pay your dues.” In a public relations career, that usually means taking on the less glamorous accounts and doing a lot of digging and begging to get media for those clients that are […]
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Goals are a must for any person who desires to accomplish something great. Planning is a part of the process of truly successful people. Without a plan, you will not be able to achieve much, because of broken focus. Creating goals is valuable for it helps one to focus upon the attaining of that particular […]
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Don’t be the world’s best kept secret. Get out there! PR can help and so can partnering. Ask nearly anyone who runs an online business what their biggest struggle is, and chances are they’ll say “more traffic.” You need traffic to build an email list. You need traffic to make sales. You need traffic to […]
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It’s not that you’re shy. Or that you don’t have the money. You’re probably just procrastinating on getting that photo shoot. That branding session that will be the foundation of your marketing materials, social media content, banners, flyers, business cards, book covers, your thumbnails for your videos – everything that will make your brand STAND […]
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I get it. You’re a solopreneur – or working full-time and you want to grow your business so you can quit your job. You’re proud of the fact that you are building business from the ground up, tackling every task that comes your way. You built your first website, dove in and learned how to […]
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Some call it the “it” factor. Some call it being “A-lister” or Celebrity Status. Truth is…you have to know it in your heart before you can be it. Will Smith said, “In my mind I’ve always been an A-list Hollywood Superstar, y’all just didn’t know yet.” See, it starts in the mind. It’s an attitude. It’s […]
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First, meet with several professional photographers to get an idea of their style and personality. Look at their past work. Does it mesh with what you want to convey? Think about your brand. Explain to them your plan on using your photos and your marketing strategy. This gives them an idea on backgrounds, lighting, even […]
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Pam Perry, the chief visionary of Ministry Marketing Solutions, was interviewed by one of her members of the mentoring group, Elder Coylette, who is the host of the It’s Real Radio Talk Show podcast! The two discussed how to break through the clutter and noise of social media and why it’s important to be authentic to build […]
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We’re getting the band back together again! 😆 I’m on my way to my first conference of the year in ATL. Not to speak. Not to promote. Not to relax. It’s a business conference for MY business – where I’m going to be “masterminding” with Lamar Tyler and crew about Traffic, Sales and Profit. Ask […]
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