Are you ready to finally write that book you’ve been thinking about? For many speakers, coaches, entrepreneurs and service providers, a book is the ideal marketing tool. It not only perfectly positions you as the expert you are, but it also allows you to reach a much wider audience than you likely could on your […]
Continue readingHere’s a big fear we all have when it comes to writing a book: What if no one buys it? While that is always possible, with a little planning and advanced buzz, it’s highly unlikely. The key is to get others excited about your book, and to get them talking and sharing the news with […]
Continue readingIf you want to get PR, get clients, get paid speaking gigs and make more money …. There’s one simple answer you probably haven’t considered: Write a book. It’s true. This one thing—especially if it’s an actual printed book rather than a Kindle or eBook—has the power to grow your business beyond your expectations. You’ll […]
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Too many options to publish a book these days! Which one is the right one for you? For many people, writing the book was the easy part. Whether you have a body of work ready to repurpose (such as a blog you’ve maintained for several years) or a ghostwriter, or you just really like to […]
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So many authors ask me all the time, “Should I self-publish?” My answer is typically, “YES!” Now, unless you have a ready-made audience anticipating your book (platform), a great agent and real connections in the book industry – you can go the traditional route. But really, first look at your goals for publishing a book. […]
Continue readingThere is a “kingdom explosion” going on in the marketplace. Those leaders who heed the call are anointed for business. To be successful in business means that you know your purpose, walk in your calling and make an impact. I’ve been doing ministry marketing full-time since 2000. I remember my first business card and website […]
Continue readingLife is about balance. I heard Oprah Winfrey say, “You can have everything you want in life – just not all at the same time.” So true. My life is a full circle of events – from my fabulous career to my fabulous life and ebb and flows in between. But my mission remains […]
Continue readingPR 2.0 AND PLATFORM Building is what you need to sell books. So you were inspired to write and nudged to publish and now you are holding your dream in your hands: your book. It was a hard, tedious process – but you did it. It’s so exhilarating. Until you announce it to the world […]
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Your website is your face to the world. It’s your store. And no matter how many Facebook fans or Twitter followers you have, those social media sites will NEVER replace what your website can do for you as an author. Social Media channels can broadcast your message, brand you, and be the way media “discovers” […]
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Social Media Marketing World 2017 is a conference designed to help you master social media marketing and content creation (brought to you by Social Media Examiner). Time to CRUSH IT …. hear these speakers: Guy Kawasaki (author, The Art of Social Media), Mari Smith (co-author, Facebook Marketing: An Hour a Day), […]
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