What You Really Want from a Publicist: The Real Deal on When You’re Ready to Hire One

So, you think you’re ready to hire a publicist? Before you start googling “best publicists near me” while daydreaming about your face plastered on every major magazine, let’s chat real quick. Hiring a publicist isn’t just about making it rain media placements—it’s about knowing what you really want (and need) and when you’re actually ready to play in the big leagues.

What Do You Really Want from a Publicist?

  1. A Magic Wand?
    First off, let’s debunk the myth: Publicists do not have magic wands. I know, shocking! However, what we do have are strategies, connections, and a phonebook thicker than a dictionary (yes, those still exist). We can’t make you famous overnight, but we can increase your visibility and credibility, one well-placed story at a time.magic pam

  2. A Hype Man (or Woman)?
    Yes, this we can do! Your publicist is your chief cheerleader, minus the pom-poms (unless you’re into that—no judgment here). We’re here to hype you up and ensure your story is not just told, but heard. Think Flavor Flav, but with a press release instead of a clock necklace.

  3. A Crisis Avenger?
    Got a mess? Your publicist is like that friend who brings over a mop and a bottle of wine—the clean-up crew with a plan. We handle the media during your oops moments, crafting messages that help maintain your dignity and your brand’s integrity.

  4. A Connector?
    Think of us as the ultimate party host, introducing you to a room full of potential friends and allies. We don’t just get you media spots; we connect you with the right people to amplify your message. It’s not just who you know, it’s who we know.

How to Know When You’re Ready for One

  1. You’ve Got Something to Shout About
    Are you sitting on a hot new product? Just penned a bestseller? Or maybe you’ve developed a groundbreaking service? If you’ve got something shout-worthy but your only audience is your cat, it’s time to call in a publicist.

  2. DIY PR Has You Dizzy
    If your DIY PR efforts have you feeling like you’re spinning in circles, it might be time to tag in a pro. Sure, you can handle a bit of Instagram and shoot off a newsletter, but a publicist will take your game to the next level—think major leagues!

  3. Your Google Calendar is Your New Best Friend
    When your schedule is so packed that you’re penciling in time to breathe, a publicist can help take some of the load off. Let us handle the media frenzy while you focus on… well, whatever it is you do best.

  4. You’re Ready to Invest (Time and Money)
    This is a biggie. Hiring a publicist is an investment. If you’re ready to put in the time (and budget) to work with a pro, then it’s time to make that call. Remember, this is a partnership, not a magic show!

  5. You Crave More
    If you find yourself daydreaming about bigger stages, more impactful connections, and broader audience reach, it’s time to level up. A publicist can pave the way for bigger opportunities that align with your aspirations.

So, are you ready to go from DIY to “Oh my, I’m on TV”? If your brand, book, or business is begging for bigger spotlight, and you’re ready to invest in turning those dreams into headlines, it might just be time to bring a publicist into your corner. We don’t just deliver news; we make the news—stylishly, strategically, and with a touch of sass. After all, if we’re going to make waves, might as well be the fun ones, right?

Remember, the right publicist can transform your potential into visibility that’s not just seen but celebrated. So, buckle up,  it’s going to be a fabulous ride!

And hey, if you’re not ready yet, no worries—keep shining on your own and we’ll be here when you’re ready to take it up a notch!

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