As a consultant or coach, you know that networking is key to your success. But do you know why? And more importantly, how do you get more new clients from your networking efforts? In this blog post, we will discuss the importance of networking (online and in person) for consultants and coaches and give you some tips on how to maximize your results. Networking is one of the best ways to find new clients, and it can be a lot of fun too! So read on to learn more on how to make those connections!
Networking is important for consultants and coaches because it allows you to meet potential new clients in person – and want to close more sales, people have to KNOW you, LIKE you and TRUST you. When you network, you have the opportunity to build relationships with potential clients and get to know them on a personal level. This is much different than simply sending out a mass email or posting a generic ad on social media. When you take the time to meet potential clients in person, you build trust and rapport, which are essential for doing business together.
So how can you make the most of your networking efforts? Here are a few tips:
– Get involved in publicity opportunities. If you can get your name and face out there in front of potential clients, you’ll be much more likely to get their business. Publicity can come in the form of press releases, speaking engagements, or even appearing on podcasts or other media outlets. If you want to succeed in today’s business world – getting publicity is a good place to starts and set your apart because it creates a buzz around your name which can lead to new clients.
– Use social media wisely. Social media is a great way to connect with potential clients, but you need to use it wisely. Don't just post random ads or spam people's timelines with your latest offer. Click To Tweet Instead, focus on building relationships and providing value. Share interesting articles, give helpful tips, and engage in conversations.
– Go to events, host events. Attend relevant conferences, trade shows, and other events where potential clients are likely to be. If you can’t find any events that fit the bill, consider hosting your own. This is a great way to get in front of potential clients and show them what you’re all about.
– Pick up the phone! Let friends know what you’re doing. Ask for advice or their feedback on your ideas. And really LISTEN – then ask how you can help them! This is networking 101.
By following these tips, you can make the most of your networking efforts and get more new clients. So get out there and start meeting people! You never know who you’ll meet or what opportunities will come your way. Connections matter. Connect with me – I’m at events like Be The Answer Event or see where I am hanging out on Linkedin (my fav place).
Do you have any other tips for networking success? Share them in the comments below! [Another great way to network and raise your SEO] And if you’re looking for more help with marketing your business, be sure to check out our Ready Set Go Speak Membership community.