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Tips Booklets Grow Your Business (podcast)

Paulette is my booklet coach.  She was the inspiration for me doing the “115 PR Tips to Brand Your Ministry.” All the info was in my head – Paulette pulled it out of me in less than a month and I have sold over 1,000 booklets around the world – and this technique has branded […]

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2 pam perry branding coach

Fourteen Branding and Publicity Tips

The easiest way to get publicity is to find out what a producer/editor wants and give it to them. It’s not about YOU…they want to know what you can do for THEM. Make the media look good and you look will get paid! How much publicity can you get?  $10,000 a month at least. It’s […]

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4 Pam Perry's Book

What You Need To Know About Book Marketing

To be a successful author, you have to market your book.  It doesn’t make any sense to write something and no one knows about it. Heck, even if you are in the process of writing, you should get the buzz going. You know the main mistake I see authors making? Not knowing their target audience. […]

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branding

What is Branding? [Podcast]

      Many people think that having a logo, tagline, great photos, and maybe a website, blog and Facebook page is all they need to set up their brand. NOT! However, brand, as we know it today is not a logo. A logo is the tangible identity of a company in the market. Logos […]

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5 Pam Perry on Google

Online Branding: Get Found, Get Known, Get Out There

 The Quickest Way to Get Known: Get Found On Google! What do people see when they Google YOU? The internet has changed everything. Social Media has changed everybody. We don’t go to the Yellow Pages for phone number, we Google. We don’t go to the library reference desk, we Google. Even when we’re looking up […]

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7 media logos

The Power of the Press Release

Let the world know about you through a well written press (or often called MEDIA) release. This document, the Press/Media Release is the foundation of your media kit. So, what is a press release? A press release is a one-page, typed document which is distributed to the media that clearly and succinctly details the most […]

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