In this podcast episode, Laura Knight, founder of Black Woman Leading, shares insights with host Dr. Pam Perry. They delve into topics like media makeovers, the strategic use of different media channels, the significance of Black History Month, and the evolution of Black Woman Leading as a program for leadership development.
Throughout the discussion, Laura offers valuable perspectives on effectively pitching to the media, revitalizing existing media content, and tactically approaching speaking opportunities and book publishing. Dr. Perry facilitates the conversation, providing guidance and advice based on her expertise in PR and media strategy.
Highlights:
- Introduction to Black Woman Leading and its mission during Black History Month
- The significance of media makeovers and leveraging various media platforms
- Dr. Perry's advice on effectively pitching to the media and refreshing old media content
- Importance of speaking engagements and book publishing in building credibility and visibility
- Utilizing social media, PR tactics, and community engagement for growth and brand awareness
Thank you for joining me on this episode of the Get Out There and Get Known podcast! If you enjoyed this episode, please leave a 5 star rating and review on Apple Podcasts and Subscribe on YOUTUBE!