Category Archives for "Publicity News"

10

Simple Steps to Promote Your Web Presence

Many people make the mistake of viewing a website merely as an online promotional brochure. They make it look pretty but it doesn’t get traffic. In fact, it’s all about the “SEARCH” – your website must be search engine friendly. SEO is the name of the game today. It must be Search Engine Optimized!  And […]

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get paid like a superstar

Tips Booklets Grow Your Business (podcast)

Paulette is my booklet coach.  She was the inspiration for me doing the “115 PR Tips to Brand Your Ministry.” All the info was in my head – Paulette pulled it out of me in less than a month and I have sold over 1,000 booklets around the world – and this technique has branded […]

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4

What You Need To Know About Book Marketing

To be a successful author, you have to market your book.  It doesn’t make any sense to write something and no one knows about it. Heck, even if you are in the process of writing, you should get the buzz going. You know the main mistake I see authors making? Not knowing their target audience. […]

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2

What is Branding? [Podcast]

      Many people think that having a logo, tagline, great photos, and maybe a website, blog and Facebook page is all they need to set up their brand. NOT! However, brand, as we know it today is not a logo. A logo is the tangible identity of a company in the market. Logos […]

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The Power of the Press Release

Let the world know about you through a well written press (or often called MEDIA) release. This document, the Press/Media Release is the foundation of your media kit. So, what is a press release? A press release is a one-page, typed document which is distributed to the media that clearly and succinctly details the most […]

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5

What’s Your PLATFORM?

Find your “book hook.” Get some SWAGGER! Do your social media swag and build a list of raving fans online before the book is even published. That’s how you become a best-seller. As an author, you want to get your message “out there!” But what do you want to say? Are you an expert? An […]

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